Istanbul Fashion Week kicks off Sept. 7, with the fashion industry’s finest showcasing the glamour and beauty of their newest designs during Istanbul Fashion Week 2011.
Designers, stylists and models alike are focused on radiating attitude, color and flair from head to toe. Istanbul Fashion Week Spring/Summer 2012 will vitalize Beyoğlu, the heart of İstanbul, during 7-10 September. While creating an international platform for Turkish designers and brands, IFW also aims to transform İstanbul, which has an extremely rich cultural and historical legacy, into the fashion centre of the geography.
With its cultural and historical background, İstanbul forms the ideal area for IFW. Observing the past while forming the feature, the creators of the fashion world feed on the historical legacy of the inspiring city, İstanbul. IFW shows, taking place in Beyoğlu that reflects both the historical and the cultural richness of the city, will accrue in the tent constructed in the TRT Tepebaşı Parking lot.
Istanbul Fashion Week Spring/Summer 2012 will host 22 designers consisting of Aslı Güler, Atıl Kutoğlu, Bahar Korçan, Çiğdem Akın, Deniz Kaprol, Gamze Saraçoğlu, Gül Ağış, Hatice Gökçe, İpek Arnas, Jale Hürdoğan, Mehtap Elaidi, Nejla Güvenç, Niyazi Erdoğan, Özgür Masur, Özlem Kaya, Jean De Art by Özlem Süer, Rana and Berna Canok, Seda Zoroğlu, Simay Bülbül, Şafak Tokur, Studio Kaprol (Gülcan Ardıç, Beliz Mısırlı, Tolga Turan, Ali Bayramoğlu), Tuvana Büyükçınar; and 5 brands Adil Işık, G. Gentile, Koton, Tween and Argande, which is a civil society initiative.
İstanbul, where empires were born, becomes a bridge between the past and future with the platform Istanbul Fashion Week creates. While supporting fashion designers and brands on the other hand IFW aims to change the situation of the city on the fashion map positively.
Designers and the press are leveraging the web to reach virtual audiences far larger than those present at shows.
Many brands will live stream the unveiling of their Spring/Summer 2012 collections on their websites and Facebook Pages, as well as video platforms such as YouTube and Livestream.