For 20 days and 20 nights, the second annual Istanbul Shopping Fest will transform the cosmopolitan city into a shopping mecca where visitors from around the world can take advantage of savings of 30 percent or more at various shopping arenas throughout the city.
Istanbul Shopping Fest, is an annual festival of shopping, culture and entertainment which will take place from June 9 to June 29 2012, the festival will be complemented by virtually nonstop cultural activities, performances, concerts, parades and a variety of other festivities.
During the 2011 Istanbul Shopping Fest, total revenue from the foreign cards totaled 252 million TL. This year’s aim is to receive same amount in 21 days.
Istanbul Shopping Fest’s 2012 aim is 7 billion TL in seven days
Istanbul Shopping Fest will start with opening activities on June 9, 2012.Festival, besides more than 100 shopping centers that scattered to the four winds ,about 14 million population and with 5.343m2 surface area nearly a country size, will also do the honors to many famous brands at the famous shopping streets of Istanbul like; Taksim, Nişantaşı, Şişli, Bakırköy, Fatih, Bahariye street and Bağdat Street. The streets and avenues which will be decorated with custom designs and lightings will host the fair with famous singers’ concerts, street parties, and surprise amusements during ISF do the honors to Istanbul residents and to the guests.
Shown hospitality to 5 million visitors from national and foreign visitors last year throughout 40 days, festival arrived the endorse number to 8billion TL raising the total shopping amount %26 according to the previous year. The festival which caused a switch about 252billion TL in foreign card payment, the transaction number with credit cards 40tl and more has been 154.118.993.Festival is preparing to embrace millions especially Istanbul citizens and contiguous countries this year. Shopping Fest 2012 aim is to reach 7billion TL, which will last 21days.